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- Strategic Planning
- Market Research
- Focus Groups
- Surveys
- E-polling
- Customer Profiling
- Competitive Analysis
- Affinity Programs
- Database Development
- Data Analysis
- Incentive Programs
- Contests/Promotions
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It is opening night at the theater. The announcer's voice comes over the loudspeaker, "Prepare to be amazed by a fabulous performer."
That's Marketing.
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